Personal Data Protection

Privacy Policy 178zhibo — Personal Data Protection for Malaysian Members

178zhibo treats the privacy and security of members' personal data as a non-negotiable priority. This document clearly explains how we collect, use, store, and protect your information.

Last updated: 1 January 2026  |  Applies to all Malaysian members

Our Introduction & Commitment

178zhibo respects the privacy of every member and is committed to protecting the personal information you share with us. This Privacy Policy transparently explains how we handle your personal data throughout your use of the 178zhibo platform.

This policy applies to all services provided by 178zhibo, including Sports Betting, live casino, slot games, e-sports, and all related communications between you and 178zhibo.

By registering for or continuing to use the 178zhibo platform, you agree to the collection and use of your information as described in this Privacy Policy. If you do not agree, please discontinue use of the platform and contact us to discuss further.

1

Types of Personal Data We Collect

178zhibo collects the personal data necessary to deliver secure, efficient services and meet legal compliance requirements. The following are the main categories of data we collect:

Identity Data

Full name, date of birth, MyKad number, gender, nationality, and other identifying information submitted during registration or the identity verification (KYC) process at 178zhibo.

Contact Data

Email address, Malaysian mobile number, residential address, and any other contact information you provide to 178zhibo during registration or profile updates.

Financial Data

E-payment account details (Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow), FPX bank accounts (Maybank2u, CIMB Clicks), deposit history, withdrawal history, and transaction records on 178zhibo. Note: 178zhibo does not directly store any credit or debit card information.

Data Category Specific Examples Primary Purpose
Identification Data Full name, MyKad number, date of birth Identity verification, legal compliance
Contact Data Email, phone number Account communications, promotional notifications
Financial Data E-wallet account, transaction records Processing deposits & withdrawals
Activity Data Betting history, login records Account management, fraud detection
Technical Data IP address, device type, browser Security, platform optimisation
Cookie Data User preferences, login session Enhanced user experience
  • Betting activity data including all bets placed, markets selected, stake amounts, outcomes, and Live Casino game history on 178zhibo.
  • Technical data including IP address, device type, operating system, browser type, screen resolution, and login session data.
  • Communication data includes live chat records, support emails, filed complaints, and any written correspondence between you and the 178zhibo team.

Sensitive Data: 178zhibo does not collect sensitive data such as health information, religious beliefs, or political views unless specifically required to meet legal obligations. Where such data exists, it is handled with a higher level of protection.

2

How 178zhibo Uses Your Personal Data

178zhibo only uses your personal data for legitimate and necessary purposes. Every use of data has a solid legal basis — whether for the performance of a contract, legal compliance, our legitimate interests, or with your consent:

  • Account Management: Creating, managing, and verifying your 178zhibo account, including the identity verification (KYC) process as required.
  • Transaction Processing: Processing all deposits and withdrawals through your chosen Malaysian payment methods — Touch 'n Go, GrabPay, DuitNow, FPX, and more.
  • Service Delivery: Giving you access to all 178zhibo products, including Sports Betting, Live Casino, slots, and e-sports.
  • Service Communications: Sending important notifications regarding your account, transactions, policy changes or technical issues that require your attention.
  • Customer Support: Helping you resolve any issues, enquiries, or complaints related to your use of the 178zhibo platform.
  • Security & Fraud Prevention: To detect, investigate, and prevent fraud, money laundering, unauthorised access, and other suspicious activity on the 178zhibo platform.
  • Legal Compliance: To fulfil legal obligations, including anti-money laundering (AML) requirements, know your customer (KYC) procedures, and mandatory reporting.
  • Platform Improvements: Analysing aggregated usage patterns to improve the performance, usability, and overall user experience of the 178zhibo platform.
  • Marketing Communications: Sending you information about relevant 178zhibo promotions, bonuses, and offers — only where you have given your consent to receive them.
  • Responsible Gambling: Monitors betting patterns to identify signs of problem gambling and take appropriate protective action.

Consent Basis: For data uses that rely on your consent — such as marketing communications — you have the right to withdraw that consent at any time by contacting 178zhibo customer support or adjusting your communication settings in your account. Withdrawing consent will not affect the validity of any data processing carried out prior to withdrawal.

3

Data Sharing & Disclosure to Third Parties

178zhibo does not sell, rent, or trade member personal data to third parties for their own marketing purposes. However, there are limited circumstances in which 178zhibo may need to share your data with certain parties:

  • Payment Service Providers: Required transaction data is shared with Malaysian e-payment providers such as Touch 'n Go, GrabPay, Boost, ShopeePay, DuitNow, and FPX to process your deposits and withdrawals. All these providers are bound by strict data confidentiality agreements.
  • Game Providers: Required game session information is shared with live casino and slots providers such as Evolution, Pragmatic Play and other providers to ensure games function correctly.
  • Identity Verification Provider: Identity data may be shared with third-party services that provide electronic identity verification (KYC) in order to meet legal requirements.
  • Legal Authorities: 178zhibo will disclose the necessary data to law enforcement authorities or regulatory bodies when required by a court order, warrant, or applicable law.
  • Analytics & Technology Providers: Anonymised or pseudonymised data may be shared with technology service providers that help us manage and improve the 178zhibo platform.
  • Business Transition: In the event of a merger, acquisition, or sale of 178zhibo assets, user data may be transferred as part of that transaction. You will be notified in advance should this occur.

Data Processing Agreement: All third parties receiving data from 178zhibo are required to sign a Data Processing Agreement (DPA) setting out strict security and privacy obligations. They are not permitted to use your data for any purpose beyond what is authorised under that agreement.

4

Data Security – 178zhibo's Protection Measures

178zhibo continuously invests in the latest cybersecurity infrastructure and practices to protect members' personal data from unauthorised access, loss, misuse, or accidental disclosure.

  • 256-bit SSL Encryption: All communications between your device and 178zhibo's servers are encrypted using 256-bit TLS/SSL — the highest security standard adopted by leading financial institutions worldwide.
  • Encrypted Data Storage: All sensitive data stored in 178zhibo's databases — including personal and financial information — is encrypted using modern encryption algorithms.
  • Strict Access Control: Access to member personal data within 178zhibo's internal systems is restricted to staff who require it to perform their duties. All access is logged and monitored.
  • Two-Factor Authentication (2FA): 178zhibo's systems require 2FA for all staff access to sensitive data. Members are also strongly encouraged to enable 2FA on their accounts.
  • 24/7 Monitoring: 178zhibo's cybersecurity team continuously monitors the platform to detect any suspicious activity, intrusion attempts, or anomalies that could indicate a data breach.
  • Regular Security Testing: 178zhibo conducts regular penetration testing and security audits by independent third-party firms to identify and address vulnerabilities before they can be exploited.
  • Data Backup: Critical data is securely backed up across multiple locations to ensure service continuity and recovery in the event of an unexpected incident.

Data Breach: If 178zhibo detects a data breach that may affect the rights and freedoms of members, we are committed to notifying the affected individuals within a reasonable timeframe and taking appropriate remedial action. Contact support@178zhibo.best if you suspect your account has been compromised.

5

Cookies & Tracking Technologies

The 178zhibo platform uses cookies and similar tracking technologies to enhance user experience, maintain security, and collect analytics data that helps us improve our services.

Types of Cookies Used by 178zhibo

Essential Cookies: Required for core platform functions — login session verification, security, and language preferences. Cannot be disabled.

Functional Cookies: Saves your preferences such as interface language, live casino table display settings, and Sports Betting preferences on 178zhibo.

Analytics Cookies: Collects anonymised usage data to help us understand how members use the platform and identify areas for improvement.

Marketing Cookies: Used to display relevant 178zhibo promotions. Can be disabled in account settings.

  • Session cookies are automatically deleted when you close your browser. Persistent cookies remain on your device for a set period unless you delete them manually.
  • You can manage and delete cookies through your web browser settings. However, disabling essential cookies may affect the functionality of the 178zhibo platform.
  • 178zhibo uses third-party analytics services to understand platform traffic and usage patterns. Any data shared with these services is in aggregated or anonymised form.
  • Other tracking technologies such as web beacons (clear pixels) may be used in 178zhibo communications emails to measure open rates and the effectiveness of those communications.
6

Your Rights as a Data Subject

As a 178zhibo member, you have certain rights regarding your personal data. 178zhibo respects and facilitates the exercise of these rights:

Right of Access
You have the right to request and receive a copy of the personal data 178zhibo holds about you. Requests will be processed within 30 business days.
Right to Rectification
If your personal data on 178zhibo is inaccurate or outdated, you have the right to request a correction via account settings or customer support.
Right to Erasure
In certain circumstances, you may request that 178zhibo delete your personal data. However, this right is subject to legal record-keeping obligations.
Right to Object
You may object to the processing of your personal data for direct marketing purposes at any time by contacting the 178zhibo support team.
Right to Data Portability
You have the right to receive your personal data in a machine-readable format for transfer to another service provider where applicable.
Right to Restrict Processing
In certain circumstances, you may request that 178zhibo temporarily restrict the processing of your data while a dispute or review is in progress.

How to Exercise Your Rights: To exercise any of the above rights, submit a written request to support@178zhibo.best with the subject line "Data Privacy Rights Request". Include your full name and 178zhibo account number to expedite processing. 178zhibo will respond within 30 calendar days.

7

Data Retention & Deletion

178zhibo retains your personal data only for as long as necessary for the purposes described in this Privacy Policy, or as required by applicable law.

  • Active account data is retained for the duration your account remains active with 178zhibo and for 7 years after account closure for legal compliance and fraud prevention purposes.
  • Financial transaction records – including all deposits, withdrawals and betting history – are retained for a minimum of 7 years in accordance with financial and legal compliance requirements.
  • Customer support communication records are retained for 3 years after the last case resolution for reference and service improvement purposes.
  • Technical log data (IP addresses, access logs) is retained for 12 months for security and incident investigation purposes.
  • Once the retention period expires, data will be securely deleted or anonymised so it can no longer be linked to you personally.
  • If you request account deletion, 178zhibo will delete or anonymise data that is not subject to legal retention obligations within 30 days of the request date.
8

Contact the 178zhibo Privacy Officer

If you have any questions, concerns or requests regarding this Privacy Policy or the handling of your personal data by 178zhibo, please reach out to us through the following channels:

Contact the 178zhibo Privacy Team

Privacy Email: support@178zhibo.best (subject: Data Privacy Enquiry)
Live Chat: Available 24/7 within the 178zhibo platform
WhatsApp: Check the latest details in the platform's support section
Response Time: Under 48 hours for privacy enquiries
Language: Bahasa Malaysia and English

178zhibo's Bahasa Malaysia-speaking support team is ready to help you understand your privacy rights, address any concerns about your data, or guide you through the process of exercising your rights as a data subject.

9

Changes to This Privacy Policy

178zhibo reserves the right to modify this Privacy Policy at any time to reflect changes in our data handling practices, legal requirements, or new platform features.

  • Material changes to this Privacy Policy will be communicated to members via their registered email or in-platform notifications on 178zhibo at least 14 days before it takes effect.
  • The "Last Updated" date at the top of this document will be revised whenever changes are made to the 178zhibo Privacy Policy.
  • Continued use of the 178zhibo platform after any changes take effect will be considered acceptance of the amended Privacy Policy.
  • If you do not agree with any changes made, you have the right to close your 178zhibo account and request deletion of eligible data before the changes take effect.
178zhibo's Privacy Commitment to Malaysian Members

Six core data protection principles that safeguard your privacy as a 178zhibo member

No Data Selling
Your Data Is Not a Product

178zhibo has never sold, rented, or traded members' personal data to third parties for their own marketing or commercial purposes, and we never will. Your data belongs to you — we use it solely to provide the services you signed up for.

Zero Data Selling Fully Guaranteed
256-bit SSL Encryption
Bank-Grade Protection

All data transmitted between your device and 178zhibo's servers is protected by 256-bit SSL encryption — the same security standard used by Malaysia's leading banks. Sensitive data stored on our systems is also encrypted using modern algorithms to ensure comprehensive end-to-end protection.

256-bit SSL Financial Standards
Full Control in Your Hands
6 Guaranteed Privacy Rights

As a 178zhibo member, you have the full right to access, correct, delete, transfer, object to, or restrict the processing of your personal data. The 178zhibo privacy team is ready to assist you in exercising any of these rights within 30 days of your request.

6 Privacy Rights Easy to Action
Clear Data Retention Policy
No Excessive Data

178zhibo retains your personal data only for as long as necessary – whether to provide our services or to meet legal obligations. Financial records are kept for 7 years as required. Data that is no longer needed will be securely deleted or anonymised in accordance with 178zhibo's standard procedures.

Clear Policy Minimum Data
Marketing Communications Control
You Choose What You Receive

178zhibo will not send you any marketing communications without your prior consent. You can choose the types of communications you wish to receive — bonus promotions, sports news, live casino updates, and more — and you may withdraw that consent at any time through your account settings or by emailing us.

Opt-in/Opt-out Full Control
Regular Security Audits
Independent Third Parties

178zhibo regularly conducts security and privacy audits by independent third-party firms to ensure our data handling practices continue to meet the highest standards. Penetration testing is carried out to identify and address any vulnerabilities before they can be exploited by malicious parties.

Independent Audit Periodic & Comprehensive

Your Privacy — A Genuine Priority at 178zhibo, Not Just a Formal Document

In today's digital age, data privacy is one of the biggest concerns among internet users in Malaysia. Stories of personal data being sold to third parties, accounts being hacked due to weak security, or personal information used without consent are no longer uncommon. 178zhibo understands these concerns and takes seriously our responsibility as custodians of the personal data of hundreds of thousands of Malaysian members.

When you register with 178zhibo, you are entrusting us with highly personal information — your full name, MyKad number, phone number, email address, and payment account details. This is not information we take lightly. We recognise the weight of that responsibility, which is why 178zhibo continuously invests in security infrastructure and data handling practices that meet the highest industry standards.

The 256-bit SSL encryption used by 178zhibo is the same standard adopted by Malaysia's major banks such as Maybank and CIMB. This means that every time you log in, make a deposit via Touch 'n Go eWallet or GrabPay, or access your betting history — all communications are fully encrypted and unreadable to any third party attempting to intercept them. In addition, sensitive data stored in 178zhibo's database is also encrypted, meaning that even in an unforeseen scenario, any data obtained would be unreadable without the correct encryption key.

One question new 178zhibo members frequently ask is about the use of cookies. Cookies are small files stored on your device that help the platform function more effectively — for example, remembering that you are logged in, saving your language preference, or ensuring that the live casino table you are playing at does not disconnect when you switch between browser tabs. Without these essential cookies, many 178zhibo platform features would not work correctly. Analytics cookies, on the other hand, help us understand which parts of the platform are used most and which areas need improvement — all in the form of aggregated data that cannot identify any individual user.

Regarding data sharing with third parties — 178zhibo only shares your data when it is strictly necessary to provide the services you have requested or to comply with legal requirements. When you make a deposit via DuitNow or FPX Maybank2u, we are required to share the relevant transaction details with those payment providers — this is a technical necessity that cannot be avoided. When you play at a live Baccarat table with providers such as Evolution, certain game session data must be shared with them to enable gameplay. All such data sharing is governed by strict data processing agreements, and those third parties are not permitted to use your data for any other purpose.

As a 178zhibo member, you have clear and enforceable rights over your personal data — the right to access your data, correct inaccurate information, request deletion in certain circumstances, object to data use for marketing, request your data in a portable format, and restrict processing in certain situations. These are not merely words in this document; they are rights you can exercise by contacting the 178zhibo support team. We are committed to responding to privacy rights requests within 30 calendar days.

One aspect of privacy that is often overlooked is security on the user's own end. While 178zhibo invests heavily in system security, the safety of your password is your responsibility. Use a strong, unique password for your 178zhibo account — do not reuse passwords from your email or social media accounts. Enable two-factor authentication (2FA), available in your account settings. Always log out of 178zhibo when using a shared or public device. Never share your password with anyone — including individuals claiming to be 178zhibo staff over the phone or via messages. 178zhibo will never ask for your password through those channels.

The 178zhibo Privacy Policy will be updated whenever there are changes to how we operate or when there are new developments in data protection law. We are committed to always notifying you of material changes before they take effect. Your trust is 178zhibo's most valuable asset — and we will never do anything to compromise it. If you have any questions about your data privacy at 178zhibo, email support@178zhibo.best and our Malay-speaking team will assist you promptly.

🔒 Your Data Is Safe – Register with 178zhibo Today

Join over 500,000 Malaysian members who trust 178zhibo for a safe and transparent Sports Betting, Live Casino, and slots experience. Your privacy is fully protected from day one.

256-bit SSL Protection
Data Not Sold
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Bahasa Melayu